Starting 2017, they developed a new system to produce the nail polish gels as fast as possible to match up with the fast fashion’s pace. They also designed different kits for people based on their needs, for example, for starters, they understand the struggles of choosing what products to start with, therefore they picked the necessary items and combined them into a Starter Kit which became many American girls’ first nail DIY kit. They have developed more than 700 different colors in a year, updated for every season, every holiday, and every occasion.

Pick Your Faves By Zodiac Signs – Customize your nail polish